(placeholder)

Case Study Content Services     

Use Case Studies when Marketing to Engineers

Wednesday, October 11, 2017

A new study released by engineering and technical content provider, IEEE GlobalSpec, in partnership with engineering-focused marketing agency, TREW Marketing,...

Case Studies Rock Your Inner Monster

Saturday, October 7, 2017

What types of content have been successful for your company? In the spirit of Halloween, Vertical Measures just published "7 Types of Content That Will...

Using Case Studies to Fundraise

Tuesday, September 26, 2017

Using case studies when fundraising is powerful. In his article, Direct marketing: holding on to the common touch, Dan Geaves said, “Fundraising stories...

Case Studies High on Sales List of Important Tools

Thursday, September 21, 2017

What does the B2B sales team need from the marketing department to win more deals? According to MarketingProfs, its better messaging, more qualified...

Marketing a Case Study for New Leads

Monday, September 18, 2017

Here is a great example of how a case study over-performed for a company and the reach it offers regarding content marketing. This article is playbook...

Use Case Studies to Sell More Services

Tuesday, September 12, 2017

In Jeff Korhan’s recent excellent podcast from his Landscape Digital Show — which discusses actionable items for a landscape business — he talks about...

Case Study in the News: Gen Zers Value Price, Quality of Product over Brand Names

Wednesday, September 6, 2017

MarketingDive’s new case study has some surprising revelations on Gen Zers. (Not so surprising for me, as I live with one!) For example, Gen Zers might...

Want to Reach Gen Z? Use a Case Study

Monday, September 4, 2017

When it comes to higher education, Gen Z has a lot in common with adult learners. In her article, “Want to Reach Gen Z? Look to Adult Learners,” Nicole...

Case Studies and Account Based Marketing

Thursday, August 31, 2017

“One critical component of account based marketing is to reach the right senior executives,” says Brandon Redlinger in Business 2 Community. “However,...

Case Studies Help Move Potential Customers Down the Funnel

Monday, August 28, 2017

How do you turn prospects into customers? The key is increasing brand awareness and then educating and engaging customers until they are convinced you...